{"id":2123,"date":"2015-12-21T18:36:43","date_gmt":"2015-12-21T16:36:43","guid":{"rendered":"http:\/\/www.birba.es\/ca\/?p=2123"},"modified":"2019-06-11T11:27:55","modified_gmt":"2019-06-11T09:27:55","slug":"birba-guardonada-amb-premi-r-ecoembes-pel-fet-respectar-medi-ambient","status":"publish","type":"post","link":"https:\/\/www.birba.es\/ca\/birba-guardonada-amb-premi-r-ecoembes-pel-fet-respectar-medi-ambient\/","title":{"rendered":"BIRBA guardonada amb el premi R Ecoembes pel fet de respectar el medi ambient"},"content":{"rendered":"<p>El passat 5 de novembre Birba va ser guardonada amb el Premi R Ecoembes en la <strong>categoria Millor mesura empresarial<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<p>Es tracta de la III edici\u00f3 d\u2019aquest certamen. Ecoembes \u00e9s una organitzaci\u00f3 sense \u00e0nim de lucre que vetlla pel medi ambient i promou la sostenibilitat mitjan\u00e7ant el reciclatge d\u2019envasos. Els premis R reconeixen totes les iniciatives innovadores que, amb la seva labor, tenen cura del nostre entorn per mitj\u00e0 de la millora, el foment i la divulgaci\u00f3 del reciclatge.<\/p>\n<p>&nbsp;<\/p>\n<p>En aquesta edici\u00f3, els premis R han rebut un total de 137 candidatures, que s\u2019han repartit entre les cinc categories establertes. La distinci\u00f3 de Millor mesura empresarial ha correspost a Galetes Camprodon, per haver implantat una mesura d\u2019ecodisseny destinada a fer l\u2019env\u00e0s m\u00e9s sostenible i, per tant, a reduir la seva empremta ambiental.<\/p>\n<p>&nbsp;<\/p>\n<p>La mesura ha consistit a modificar l\u2019env\u00e0s de l\u2019article <strong>Assortiment galetes BIRBA cartr\u00f3<\/strong>. La modificaci\u00f3 ha implicat, d\u2019una banda, la disminuci\u00f3 del gramatge de cartr\u00f3 i, de l\u2019altra, l\u2019eliminaci\u00f3 completa del pl\u00e0stic PVC del retractilat. L\u2019estoig ha passat de ser una caixa com les de sabates encaixable amb tancament mitjan\u00e7ant retractilat, a una altra amb tancament mitjan\u00e7ant encolada lateral. En total, gr\u00e0cies a aquesta mesura, s\u2019ha aconseguit <strong>alleugerir l\u2019env\u00e0s un 23,57%<\/strong> i es redueix l\u2019empremta de CO<sub>2<\/sub> fins a un 15%.<\/p>\n<p>&nbsp;<\/p>\n<p>D\u2019aquesta manera, Ecoembes reconeix el comprom\u00eds de Birba amb el medi ambient i des de Birba continuem sent fidels al nostre comprom\u00eds de ser el m\u00e9s <strong>naturals<\/strong> possible en tot all\u00f2 que fem.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El passat 5 de novembre Birba va ser guardonada amb el Premi R Ecoembes en la categoria Millor mesura empresarial. &nbsp; Es tracta de la III edici\u00f3 d\u2019aquest certamen. Ecoembes \u00e9s una organitzaci\u00f3 sense \u00e0nim de lucre que vetlla pel medi ambient i promou la sostenibilitat mitjan\u00e7ant el reciclatge d\u2019envasos. Els premis R reconeixen totes&hellip;<\/p>\n","protected":false},"author":1,"featured_media":6067,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[274],"tags":[],"class_list":["post-2123","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sostenibilitat","category-274","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BIRBA guardonada amb el premi R Ecoembes pel fet de respectar el medi ambient | Galletas Birba<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.birba.es\/ca\/birba-guardonada-amb-premi-r-ecoembes-pel-fet-respectar-medi-ambient\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BIRBA guardonada amb el premi R Ecoembes pel fet de respectar el medi ambient | Galletas Birba\" \/>\n<meta property=\"og:description\" content=\"El passat 5 de novembre Birba va ser guardonada amb el Premi R Ecoembes en la categoria Millor mesura empresarial. &nbsp; Es tracta de la III edici\u00f3 d\u2019aquest certamen. 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