{"id":2120,"date":"2015-12-21T18:34:19","date_gmt":"2015-12-21T16:34:19","guid":{"rendered":"http:\/\/www.birba.es\/en\/?p=2120"},"modified":"2019-06-11T11:28:16","modified_gmt":"2019-06-11T09:28:16","slug":"birba-wins-the-r-ecoembes-award-for-respecting-the-environment","status":"publish","type":"post","link":"https:\/\/www.birba.es\/en\/birba-wins-the-r-ecoembes-award-for-respecting-the-environment\/","title":{"rendered":"BIRBA wins the R Ecoembes award for respecting the environment"},"content":{"rendered":"<p>Last 5 November Birba was presented with the R Ecoembes Award in the <strong>Best Business Measure Category<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<p>It was the third time the event has been held. Ecoembes is a non-profit that cares for the environment and promotes sustainability through recycling packaging. The R Awards recognise innovative initiatives which take care of our environment by improving, promoting and publicising recycling.<\/p>\n<p>&nbsp;<\/p>\n<p>This time round there were 137 nominations for the \u2018R Awards\u2019 in their five categories. The Best Business Measure went to Galetes Camprodon for implementing an ecodesign measure designed to make its packaging more sustainable and thus reduce its environmental footprint.<\/p>\n<p>&nbsp;<\/p>\n<p>The measure consists of modifying the <strong>BIRBA Biscuit Assortment cardboard<\/strong> container and has involved firstly decreasing the cardboard grammage and secondly completely getting rid the PVC plastic shrink wrap. Previously the container was a nestable \u2018shoe-type\u2019 box closed with shrink wrap while now it is closed by side gluing. As a result the <strong>container is 23.57% lighter<\/strong> and its CO2 footprint is up to 15% less.<\/p>\n<p>&nbsp;<\/p>\n<p>Ecoembes has thus recognised Birba\u2019s commitment to the environment and at Birba we remain true to our commitment to be as <strong>natural<\/strong> as possible in everything we do.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last 5 November Birba was presented with the R Ecoembes Award in the Best Business Measure Category. &nbsp; It was the third time the event has been held. Ecoembes is a non-profit that cares for the environment and promotes sustainability through recycling packaging. The R Awards recognise innovative initiatives which take care of our environment&hellip;<\/p>\n","protected":false},"author":1,"featured_media":2116,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[275],"tags":[],"class_list":["post-2120","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sustainability","category-275","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BIRBA wins the R Ecoembes award for respecting the environment | Galletas Birba<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.birba.es\/en\/birba-wins-the-r-ecoembes-award-for-respecting-the-environment\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BIRBA wins the R Ecoembes award for respecting the environment | Galletas Birba\" \/>\n<meta property=\"og:description\" content=\"Last 5 November Birba was presented with the R Ecoembes Award in the Best Business Measure Category. &nbsp; It was the third time the event has been held. 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